Uniques, EXPO MILAN 2015 is about to begin.
Studio Arthur Casas and Atelier Marko Brajovic were challenged to take brazil’s diversity to the expo milan 2015.
The theme for this year’s expo is ‘feeding the world in solutions’ so brazil decided to highlight the country’s values and agricultural aspirations through the architecture of their pavilion. How? By using sensorial immersion through interactive learning and technology.
“The construction suggests the concept of erasing boundaries. the earthy colored and porous nature made of iron will be fully open with the tensile structure creating unexpected niches for visitors to sit and socialize. A ramp systems encourages a smooth and gradual transition from exterior to interior, but also reflects the traditional brazilian modernism of previous pavilions.” See more at designboom.com
This project revolves around four key themes: natural wisdom, empire of colors, human power and creative fusion and it will have lots of natural light thanks to the atrium that interconnects the pop-up store, the restaurant, the cafe and the bar located at the rear of the pavilion.
Enjoy this ‘TOP Design Projects: Brazil Pavilion for Expo Milan 2015’ and leave us your oppinion!
architecture, interior design and furniture- studio arthur casas team
creative direction- arthur casas
studio director- marília pellegrini
project coordination- alexandra kayat and gabriel ranieri
interior design coordination- renata adoni
furniture design coordination- arnault weber
exhibition and scenography- atelier marko brajovic
graphic design- estudia design
date of construction- 2015
area- 2388 sqm
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